PO
Pompompurin
Character · Consumer
Pompompurin, the beret-wearing golden retriever, is a quiet cash cow: consistently a top-5 fan favorite whose comfort-food cuteness translates straight into cafe and merch licensing.
By the numbers
In the news
Pompompurin's Papa - Hello Kitty Island Adventure GuideIGN · Jul 17, 2026Pompompurin's Mama - Hello Kitty Island Adventure GuideIGN · Jul 16, 2026Sanrio Character Ranking 2026 Results AnnouncedAnime News Network · Jul 1, 2026Razer Expands Sanrio Collection with Adorable Pompompurin Gaming GearV13 Media · Jul 16, 2026Godzilla Sanrio Characters Merchandise Heads to JapanSiliconera · Jul 15, 2026Juice=Juice, Monaki, and more to perform at Pompompurin's 30th anniversary festivaltokyohive · Jul 15, 2026
The company behind Pompompurin
SanrioTYO:8136 · Sanrio shows how character fandom becomes retail, licensing, collabs, parks, and global consumer demand.How attention becomes money
1 — Discover the surface
2 — Use the platform repeatedly
3 — Follow the community or creator loop
4 — Spend, subscribe, or transact
5 — Keep coming back
Label-mates · 10
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