AG
Aggretsuko
Character · Consumer
Aggretsuko is Sanrio going grown-up: a death-metal red panda venting office rage, engineered as a Netflix property to extend the kawaii brand to adult millennial audiences.
By the numbers
In the news
The company behind Aggretsuko
SanrioTYO:8136 · Sanrio shows how character fandom becomes retail, licensing, collabs, parks, and global consumer demand.How attention becomes money
1 — Discover the surface
2 — Use the platform repeatedly
3 — Follow the community or creator loop
4 — Spend, subscribe, or transact
5 — Keep coming back
Label-mates · 10
Related companies