GU
Gundam
Franchise · Anime
A 1979 mecha anime is now Bandai Namco's single most valuable IP, out-earning Dragon Ball and One Piece combined — proof that plastic model kits (Gunpla) can be a billion-dollar recurring-revenue business.
By the numbers
In the news
The Upcoming Post-apocalyptic Gundam Anime Has a Very Timely InspirationPolygon.com · Aug 11, 2026'Mobile Suit Gundam RG XARX-ZERO' Director Says Series Is AI MetaphorVariety · Aug 11, 2026Gundam Vs. Aliens? RG XARX-Zero Director Explains Apocalypse, Rogue Orbit Connection & Morein.ign.com · Aug 7, 2026One of 2026's Great Sci-Fi Anime Movies Gets Official Release Date from NetflixPolygon.com · Aug 4, 2026‘Gundam Hathaway: The Sorcery Of Nymph Circe’ Comes To Netflix This AugustForbes · Aug 4, 2026New Gundam Anime From Ghost In The Shell: SAC’s Director Will Directly Tie Into Bandai’s Gundam Rogue Orbit GameKotaku · Jul 24, 2026
The company behind Gundam
Bandai Namco HoldingsTYO:7832 · Bandai Namco sits behind toys, anime IP, games, and licensing that turn fandom into everyday consumer products.How attention becomes money
1 — Discover the surface
2 — Use the platform repeatedly
3 — Follow the community or creator loop
4 — Spend, subscribe, or transact
5 — Keep coming back
Label-mates · 5
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