One of the layers behind Webtoon, LINE, Snow.
Naver’s business is driven by keeping users inside a connected loop of search, messaging, webtoons, and creator content, then monetizing that attention through ads and paid digital services.
Platforms · 5
In the news
How Naver makes money
Naver shows up by owning what happens after discovery: the platform, community, commerce, or repeat habit people keep returning to.
Ads — search, media, and in-app placements
Paid content — coins, episodes, and premium reading
Creator tools — distribution and monetization features for writers and artists
Commerce commissions — transactions tied to shopping and services
Messaging services — stickers, themes, and business accounts
Cloud and enterprise — services sold through the broader platform stack
By the numbers